For the sixth year in a row, Finish Line will be holding its annual holiday fundraising campaign benefiting Special Olympics from November 15 – December 31, 2017 at over 560 Finish Line stores across the United States. Finish Line is national partner of Special Olympics who provides robust volunteer support across the country and generates funds annually through its holiday fundraising campaign. As in previous years, customers will be asked to make donations at check-out to benefit Special Olympics. In addition to in-store donations, customers will also be able to make online donations as well as round up their online purchases.
During the Campaign, Finish Line stores will display images of holiday campaign spokeswoman Daina Shilts that capture the spirit of the campaign theme, “Spreading Unstoppable Joy”. Daina is an accomplished Special Olympics athlete from Wisconsin whose snowboarding career includes six World Games medals and three X Games medals, and her competitive spirit and incredible impact make her a perfect representative of “Spreading Unstoppable Joy.”